Journal of Enterprise and Business Intelligence

Challenges and Strategies for Small and Medium sized Enterprise Growth: A Holistic Approach

Journal of Enterprise and Business Intelligence

Received On : 02 November 2023

Revised On : 30 December 2023

Accepted On : 15 January 2024

Published On : 05 April 2024

Volume 04, Issue 02

Pages : 117-125


This study examines the obstacles faced by Small and Medium-sized Enterprises (SMEs) when it comes to the expansion of their business. This research employs a qualitative methodology, focusing on the viewpoints of managers at SMEs. The results are categorized into three main themes: company model, leadership, and people. One of the key challenges associated with leadership is to the establishment of efficient structures and the formation of competent management teams. The issues that are centered on individuals include obstacles in the recruitment process and the enhancement of employee skills and knowledge. There is a reduced prevalence of issues related to business models, as the emphasis is placed on tactics pertaining to sales and market growth. The research highlights the significance of cultivating leadership, personnel, and business model dimensions via the implementation of management training. Organizations that prioritize management and leadership development initiatives tend to exhibit better levels of employee engagement. The research emphasizes the need of adopting a well-rounded strategy towards expansion, with a particular emphasis on customer relationship management and a comprehensive approach to addressing development obstacles. Additionally, it underscores the significance of staff development and organizational culture in comprehending the expansion of SMEs. The study proposes the adoption of a comprehensive strategy to address managerial difficulties and recommends more investigation into the interconnected nature of these challenges, as well as the influence of management in fostering a sense of purposeful work among workers in SMEs.


Small and Medium Enterprises, Leadership Challenges, Company Model, Management Training, Sustainable Growth, Recruitment Challenges.

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The authors would like to thank to the reviewers for nice comments on the manuscript.


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James Altman and Mei Cheng, “Challenges and Strategies for Small and Medium sized Enterprise Growth: A Holistic Approach”, Journal of Enterprise and Business Intelligence, vol.4, no.2, pp. 117-125, April 2024. doi: 10.53759/5181/JEBI202404012.


© 2024 James Altman and Mei Cheng. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.