Voice search is a technology that allows the user to use a voice command to perform a search on the Internet, a website or an application. The result of advances in speech recognition, this feature first appeared on smartphones, making it possible to replace the search bar. [1]

Figure 1. Voice Search Statistics for 2022

Figure 1 shows searching by voice saves time by eliminating the need to pull up a search engine web page and input a question in a search box. From reviews of local restaurants to the latest sports scores, voice search makes information access spontaneous, convenient, and easy. And when search engines use advanced natural language understanding to generate desired answers, this technology can become a trusted “consultant.”

Voice search eCommerce simplifies the process of finding products and exploring buying options. Voice-driven shopping is markedly faster than entering text in an online search box, and it offers new opportunities for personalized, barrier-free searches and upsells. [2]

Voice Search Statistics for 2022

• Google reports. External Link. Opens in new window. that 27% of the online global population is using voice search on mobile.
• eMarketer predicted. External Link. Opens in new window. that over a third of the US population (111.8 million people) would use a voice assistant monthly in 2019, up 9.5% from 2018.
• ComScore reports. External Link. Opens in new window. that more than half of all smartphone users are engaging with voice search technology in 2020.
• A Gartner study. External Link. Opens in new window. predicts that 30% of all browsing sessions will include voice search by 2020.
• Voicebot.ai. External Link. Opens in new window. reports that over half of all adults have used voice search, with 33% using voice search monthly in early 2019, jumping up from 25% in 2018.
• According to NRP and Edison Research. External Link. Opens in new window., 1 in 6 Americans owned a smart speaker in 2018.
• 1 of every 4 American homes equipped with Wi-Fi owned a smart speaker in 2018, according to Nielsen.
• According to Google. External Link. Opens in new window., 52% of smart speaker owners keep them in a common room such as a living room. 25% of these people keep them in their bedroom, while 22% keep a smart speaker assistant in their kitchen. Among smart speaker owners who regularly use them, 62% will make a purchase using voice technology. External Link. Opens in new window. in the next month.
• A 2018 study from BrightLocal. External Link. Opens in new window. found that 58% of consumers used voice search to find a local business in 2017, and 46% of people using voice search daily are searching for local business. [3]

References:

1. https://www.atinternet.com/en/glossary/voice-search/
2. https://www.algolia.com/blog/ux/what-is-voice-search/
3. https://www.dbswebsite.com/blog/trends-in-voice-search/

Cite this article:

Thanusri swetha J (2022), Voice Search Statistics for 2022, Anatechmaz, pp. 74