Apple refreshed its iPhone SE and iPad Air models and introduced a new desktop at an online event Tuesday. The new iPhone SE, which will sell for US$429, sports a new processor, the A15 chip, and supports 5G. The iPad Air, priced at $599, also received a processor upgrade to Apple’s M1 processor and will also support 5G. Apple also introduced the Mac Studio, a high-powered desktop in a 7.7-inch square box. The M1 Max version sells for $1,999, while the version with the new M1 Ultra chip is priced at $3,999. In addition, Apple introduced the Studio Display, a 27-inch, 5K Retina screen with a 12 megapixel Ultra Wide camera and six speakers with spatial audio. It’s priced at $1,599. Pre-orders are available immediately with shipping starting March 18. [1]

Figure 1. Apple Refreshes iPhone SE, iPad Air, Debuts Studio Desktop

Figure 1 shows the M1 Ultra was the most important technology development announced at today’s event,” observed Tim Bajarin, president of Creative Strategies, a technology advisory firm in San Jose, Calif.

“With its new semiconductor design, the M1 Ultra will provide high performance and low energy consumption. That is a big deal in the creator’s market,” he told Tech News World.

The Ultra boasts a 20 core CPU, up to a 64 core GPU, support for up to 128 GB of unified memory and a blazing memory bandwidth of 800 GB/s. It does that by combining the power of two M1 chips bound by a process developed by Apple called UltraFusion. [2]

Future of chip manufacturing

Kevin Krewell, a senior analyst at Tirias Research, a high-tech research and consulting firm with offices in San Jose, California, said packing the chips together made sense. “That way they don’t have to make a bigger chip and can have a better performing chip with a minimum of custom design,” he told Tech News World.

Apple’s M1 Ultra approach is a precursor to future chip manufacturing, noted Bob O’Donnell, founder and principal analyst at technolysis research a technology market research and consulting firm based in Foster City, California.

“The need to package components is necessary because we cannot continue to block transistors on a single chip,” he told Tech News World. “The design of the M1 Ultra is the future of chip design for everyone.”

References:

1. https://www.technewsworld.com/story/apple-refreshes-iphone-se-ipad-air-debuts-studio-desktop-87442.html
2. Source: https://newsdeal.in/apple-refreshes-iphone-se-ipad-air-debuts-studio-desktop/
3. https://actresstoday.com/apple-refreshes-iphone-se-ipad-air-debuts-studio-desktop/

Cite this article:

Thanusri swetha J (2022), Apple Refreshes iPhone SE, iPad Air, Debuts Studio Desktop, Anatechmaz, pp. 174